ALFREDO F. RODRIGUEZ | Managing Principal

Alfredo F. Rodriguez is the Founder of SteelHomes and CEO – President of SteelHomes and AceroHomes - a Steel Framing Company that specializes in Light Gauge Construction Technology, the most advance system in modern construction. He is the responsible for running all facets of the business.

Alfredo has a proven executive management track record and over 20 years of experience driving sales growth in the construction technology industry. Prior to joining SteelHomes, Alfredo was Ceo for Eastern financial home loans dba Pacific direct Lending and Pacific Realty, responsible for all global operations of the company, in all the areas that the company specializes. At Eastern Home Loans and Pacific Realty he led the transformation into an enterprise-focused company while growing sales 50% years over year, starting with only one office in a short period of time the company grows to more than 40 offices in the USA and South America. Previously, he served in his native country Venezuela as a Chief Operation Officer of Industrias Cartoprint where he led the design and implementation of all sales, marketing and daily operations. Alfredo Serves in the board of directors of Adsorbun USA and Oceanpier. He is the inventor and hold the pending patent on the structural panel “EcoWall Panel” also he created Stop fire Foam and Eccoboards-Aceromax. He earned a BS degree at the University Of Santa Maria, Venezuela.


From a young age Herman actively joined the commercial activities of family businesses, collaborating in diverse food industries and participating during many years, in management and administrative activities, where he had a solid entrepreneurial preparation and experience.

His entrepreneurial course enabled him to develop successful companies, founded on creativity and ingenious with the development of innovative strategies, in the Food industry and in the music industry, becoming the largest distributor and supplier of music in his country of origin, Venezuela during many years.

In the year 1978 he founded, in the USA, one of the most ambitious and important industries of bottled water in Southern Florida, in the city of Palm Beach. Bachelor in Social Communications, from University Catholic Andres Bello in the city of Caracas, Venezuela; since he established his residency in the USA he has focused on sponsoring Real Estate properties Internationally, promoting during the last 10 years, the most important projects and both residential and commercial developments in alliance with the most relevant developers in the city of Miami, New York and Panama, creating offices and directing the management departments in Venezuela, Panama, Costa Rica, Madrid (Spain), Montreal (Canada) and Miami (USA).

Recently he has focused in attending Center and South American markets like Venezuela, Ecuador, Bolivia and Canada, to advise investors in the purchase of real estate and assist them in purchasing businesses in order to obtain residencies and visas.

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